Indian Institute of Public Administration

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Concise encyclopedia of advertising by Kenneth E. Clow and Donald Baack

by Clow, Kenneth E | Baack, Donald.

Material type: book Book Publisher: New York Best Business Books 2005Barcode no: 80341.Availability: Items available for loan: [Call number: T3471055 C626 (R)] (1).

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2.
Marketing your business: a guide to developing a strategic marketing plan by Ronald A. Nykiel

by Nykiel, Ronald A.

Material type: book Book Publisher: New York Best Business Books 2003Barcode no: 82361.Availability: Items available for loan: [Call number: T19 N995] (1).

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