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1. Marketing management: a system perspective by William Lazer

by Lazer, William.

Material type: book Book Publisher: New York Wiley 1971Barcode no: 48595.Availability: Items available for loan: [Call number: T34 L458] (1).

2. Managerial marketing: perspectives view points, a source book by Eugene J. Kelley and William Lazer

by Kelley, Eugene J | Lazer, William.

Edition: 3rd ed.Material type: book Book Publisher: Bombay D.B. Taraporevala 1972Barcode no: 50372.Availability: Items available for loan: [Call number: T34 K287p] (1).

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