000 00448pab a2200181 454500
008 180718b2014 xxu||||| |||| 00| 0 eng d
100 _aGupta, Seema
245 _aSponsor, ambusher, and other: Consumer response to three strategies
260 _c2014
300 _ap.75-86.
362 _aJan-Mar
650 _aConsumers
700 _aPandey, Satish C.
700 _aMaity, Moutusy
773 _aVikalpa
908 _aN
909 _a103771
999 _c103767
_d103767