000 00492pab a2200169 454500
008 180718b2015 xxu||||| |||| 00| 0 eng d
100 _aSwaminathan, Freda
245 _aThe uncommon sense of advertising - Understanding contemporary advertising appeals in print of top advertiser in India
260 _c2015
300 _ap.1-14.
362 _aJan-Mar
650 _aAdvertising - India
650 _aAdvertising
700 _aBansal, Ipshita
773 _aAbhigyan
909 _a107555
999 _c107550
_d107550