| 000 | 00517pab a2200181 454500 | ||
|---|---|---|---|
| 008 | 180718b2015 xxu||||| |||| 00| 0 eng d | ||
| 100 | _aGautam, Vikas | ||
| 245 | _aImpact of culture on consumer attitude towards advertising: evidence from India | ||
| 260 | _c2015 | ||
| 300 | _ap.11-18. | ||
| 362 | _aJan-Mar | ||
| 650 | _aAdvertising - India | ||
| 650 | _aConsumers - India | ||
| 650 | _aCulture - India | ||
| 650 | _aAdvertising | ||
| 773 | _aIndian Journal of Training and Development | ||
| 909 | _a108269 | ||
| 999 |
_c108264 _d108264 |
||