000 00403pab a2200157 454500
008 180718b2015 xxu||||| |||| 00| 0 eng d
100 _aKaur, Harleen
245 _aModelling consumer evaluation of brand extensions: empirical evidence from India
260 _c2015
300 _ap.37-48.
362 _aMar
650 _aConsumers
700 _aPandit, Ajay
773 _aVision
909 _a108402
999 _c108397
_d108397