000 00499pab a2200169 454500
008 180718b2013-2014 xxu||||| |||| 00| 0 eng d
100 _aShah, Rinal B.
245 _aImpact of marketing mix elements on customer loyalty: a study of fast food industry
260 _c2013-2014
300 _ap.50-55.
362 _aJul-Jan
650 _aCustomers
650 _aMarketing
650 _aFood industry
773 _aPrestige International Journal of Management and Research
909 _a109611
999 _c109606
_d109606