000 00404pab a2200157 454500
008 180718b2015 xxu||||| |||| 00| 0 eng d
100 _aChandra Sekhar, Savanam
245 _aFMCG brand awareness and positioning in rural consumers
260 _c2015
300 _ap.137-148.
362 _aDec
650 _aConsumers
700 _aPadmaja, R.
773 _aAsian Economic Review
909 _a110057
999 _c110052
_d110052