000 01167pab a2200181 454500
008 180718b2016 xxu||||| |||| 00| 0 eng d
100 _aGuenoun, Marcel
245 _aConstruction and validation of a hybrid model to measure perceived public service quality (PSQ)
260 _c2016
300 _ap.208-230
362 _aMar
520 _aToday, public organizations make extensive use of marketing methods and concepts to design, implement and assess the services they deliver to their beneficiaries. The quality of the services offered is at the heart of their concerns. Public sector marketing requires tools that are adapted to the specific characteristics of the context. The main contribution of this research is to propose the construction of a hybrid model to measure perceived public service quality (PSQ), mixing public and private dimensions. It is based on a quantitative study conducted on a sample of 760 inhabitants of the French town of Besancon. - Reproduced.
650 _aPublic administration
700 _aChandon, Jean Louis
700 _aGoudarzi, Kiane
773 _aInternational Review of Administrative Sciences
909 _a110513
999 _c110508
_d110508