000 00437cam a22001457a 4500
008 180718b1972 xxu||||| |||| 00| 0 eng d
082 _aT34 K287p
100 _aKelley, Eugene J.
245 _aManagerial marketing: perspectives view points, a source book
_cby Eugene J. Kelley and William Lazer
250 _a3rd ed.
260 _aBombay
_bD.B. Taraporevala
_c1972
300 _a764p.
650 _aMarketing
700 _aLazer, William
999 _c347685
_d347685