000 00456cam a22001337a 4500
008 180718b1968 xxu||||| |||| 00| 0 eng d
082 _aI54 Am35
245 _aMeasuring and evaluating public relations activities
_cby American Management Association
260 _aNew York
_bAmerican Management Association
_c1968
300 _a30p.
500 _aManagement bulletin, No.110
650 _aPublic relations
700 _aU.S.A. American Management Association
999 _c357741
_d357741