000 00348cam a22001217a 4500
008 180718b1967 xxu||||| |||| 00| 0 eng d
082 _aT34 M838
100 _aMorse, Stephen
245 _aThe practical approach to marketing management
_cby Stephen Morse
260 _aLondon
_bMcGraw -Hill
_c1967
300 _a254p.
650 _aMarketing management
999 _c374493
_d374493