000 00498cam a22001577a 4500
008 180718b2004 xxu||||| |||| 00| 0 eng d
020 _a0761926690
082 _aT15 M777
100 _aMooij, Marieke de
245 _aConsumer behavior and culture: consequences for global marketing and advertising
_cby Marieke de Mooij
260 _aCalifornia
_bSage
_c2004
300 _a345p.
650 _aMarketing
650 _aConsumers - Psychology
650 _aConsumer behavior - Cross-cultural studies
999 _c403578
_d403578