000 00442cam a22001577a 4500
008 180718b2005 xxu||||| |||| 00| 0 eng d
020 _a817881516
082 _aT34 Su78
245 _aCorporate branding: concepts and cases
_cedited by K. Suresh
260 _aHyderabad
_bICFAI University Press
_c2005
300 _a187p.
650 _aBrand name products - Marketing
650 _aAdvertising
650 _aMarketing
700 _aSuresh K.
999 _c404756
_d404756