000 00384pab a2200157 454500
008 180718b2000 xxu||||| |||| 00| 0 eng d
100 _aBhargava, J.N.
245 _aMass customization in India: myth or reality?
260 _c2000
300 _ap.505-09
362 _aJul
650 _aMarketing
700 _aMukherjee, A.K.
773 _aManagement Accountant
909 _a45519
999 _c45519
_d45519