| 000 | 00442cam a22001577a 4500 | ||
|---|---|---|---|
| 008 | 180718b2010 xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9788126528417 | ||
| 082 | _aT34 T954 | ||
| 100 | _aTybout, Alice M. | ||
| 245 |
_aKellogg on marketing _cBy Alice M. Tybout and Bobby J. Calder |
||
| 250 | _a2nd. | ||
| 260 |
_aNew Delhi _bWiley _c2010 |
||
| 300 | _a426p. | ||
| 650 | _aBUSINESS & ECONOMICS -- Marketing -- General | ||
| 650 | _aBusiness | ||
| 999 |
_c502985 _d502985 |
||