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100 _aDave, Darshana and Menaria, Ravi
_928261
245 _aSkilling of car mechanics and car sales consultants: Need to re-skill and up-skill
260 _aIndian Journal of Training and Development
300 _a50(3), Jul-Sep, 2020: p.61-65
520 _aThe growth of Car Industry has taken India Car Industry to fourth Place globally and by 2025 India will come in top three. This has forced to quality manpower in the field of Car Sales as well as After Sales Service to achieve Global standards in cut throat competition world. Customer Satisfaction is a directly associated with the Skill and Knowledge of Front end Car Sales Consultants and Car Service Technicians. To create a Happy and Satisfied Customer one needs to push 9 times more for a new customer as compared to retained and existing customer. Customer is very Internet friendly and is familiar with the prevailing offers and concessions in the market. At the same time there is sea change in Life style of Customer and intention to keep a Sports Utility Vehicle and Multi Purpose Vehicle. Customer has become more demandinghe needs more pampering at the same time he wants Value for money. The Customer Sales Index and Customer Service Index need to be maintained at High Levels.The Sales and After Sales Service coupled with Driving Skill Technology has augmented the growth of Indian Car Industry globally competitive. Car Customers are ready for Global experience locally.To sum up, India should opt for Knowledge economy model as it will fetch Money, Machine and Manpower recognition. – Reproduced
650 _aDriving skill technology, Workshop on wheels, Fossil fuelcars, Electric vehicles
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773 _aIndian Journal of Training and Development
906 _aAUTOMOBILE INDUSTRY - INDIA
942 _cAR