000			01244nam a22001577a 4500
999			_c520959 _d520959
008			221206b ||||| |||| 00| 0 eng d
100			_aSreekumaran, Shyam et al _935698
245			_aThe national e-commerce policy, 2019
260			_aEconomic & Political Weekly
300			_a57(38), Sep, 17, 2022: p.47-52
520			_aThe draft national e-commerce policy 2019 states that the e-commerce platforms use network effects and mining of unstructured data to create entry barriers. We argue that network effects alone do not create sustainable competitive advantage for the platforms. The added effect of the high customer switching costs creates a dominant position for the big firms. It is to be noted that their business models are not built around data. The provision of consumer data or the regulation of foreign participation in this space, does not translate into better business opportunities for micro, small and medium enterprises due to their small-scale operations. Rather, the big domestic retail players might take over and limit the opportunities. – Reproduced
650			_aNational e-commerce policy, E-commerce policy _935699
773			_aEconomic & Political Weekly
906			_aE-COMMERCE POLICY
942			_cAR