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100			_aAhuja, Kritika Goswami and Mehra, Annu Bahl _948055
245			_aMedia ethics in evolving media environment: A legal perspective
260			_aKashmir Journal of Legal Studies
300			_a10(1), Jul, 2023: p.249-261
520			_aIn the growing technological world media has become a part of are daily life. From the morning tea till evening dinner media hold the eye of its viewers. There is no countries without media or press in this world and they affect the lives of human being on this planet either by way of giving political news, budget news, and fashion news and so on. Hence it become a moral obligation on the media personnel to show the original and fair news to its viewers. Hence, it becomes important that the press should take its role responsibly and should be within the sanctity. Therefore, the researcher in this paper has attempted to throw some light on media ethics concept and its obligation towards society. Further, since India is a country which is based on traditional practices and believe but with the modern innovations which give rise to the biggest question that “whether these ethics practically exists in new era or they have become a saleable product in the hands of selected few powerful persons?. In order to solve this question the researcher made an attempt to analyses the concept of media regulations and morals through the lens of the Indian mainstream media. In India, media ethics has long been associated with traditional mass media. In any event, with the improvement in technology and the introduction of the internet, traditional ethical practices are constantly put to the test. Reproduced http://kashmirjournaloflegalstudies.edu.in// b481-4e09-8ecf-05057a46ed5d.pdf
650			_aMedia ethics, Media environment _948056
773			_aKashmir Journal of Legal Studies
906			_aMASS MEDIA
942			_cAR