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100 _aFigenschou, Tine U., Karlsen, Rune and Kolltveit, Kristoffer
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245 _aBetween spin doctor and information provider: Conceptualizing communication professionals in government ministrie
260 _aPublic Administration: An International Quarterly
300 _a101(3), Sep, 2023: p.1115-1133
520 _aCommunication professionals are increasingly found within government ministries. Based on classic work on bureaucracy and recent literature on mediatization and personalization, this article develops two ideal types: the government information provider and government spin doctor. These ideals are constituted by six dimensions: recruitment criteria, values, loyalties, reputational concerns, interactions, and tasks. A study of nonpartisan communication professionals in Norwegian ministries is used to illustrate the empirical relevance of the ideal types. The analysis shows that for loyalties and reputational concerns, Norwegian communication professionals resemble the government information provider. Regarding interactions and tasks, they resemble the government spin doctor. For recruitment criteria and values, the picture is mixed. The empirical application thereby illustrates a fruitful aspect of the framework as certain configurations will bring forth inbuilt tension in communication professionals' role. The framework allows a fine-grained approach to extend ongoing debates of appropriate and inappropriate practices of communication professionals in ministries. – Reproduced https://onlinelibrary.wiley.com/doi/10.1111/padm.12869
773 _aPublic Administration: An International Quarterly
906 _aPUBLIC ADMINISTRATION
942 _cAR