000			01189nam a22001457a 4500
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100			_aDar, Manzoor H. et al _952122
245			_aPrivate input suppliers as information agents for technology adoption in agriculture
260			_aAmerican Economic Journal: Applied Economic
300			_a16(2), Apr, 2024: p.219-248
520			_aInformation frictions limit the adoption of new agricultural technologies in developing countries. Efforts to improve learning involve spreading information from government agents to farmers. We show that when compared to this government approach, informing private input suppliers in India about a new seed variety increases farmer-level adoption by over 50 percent. Suppliers become more proactive in informing potential customers and carrying the new variety. They induce increased adoption by those with higher returns from the technology. Being motivated by expanded sales offers the most likely motive for these results.- Reproduced https://www.aeaweb.org/articles?id=10.1257/app.20220037
773			_aAmerican Economic Journal: Applied Economic
906			_aAGRICULTURE
942			_cAR