000 00382pab a2200157 454500
008 180718b2002 xxu||||| |||| 00| 0 eng d
100 _aGourville, John
245 _aPricing and the psychology of consumption
260 _c2002
300 _ap.91-96.
362 _aSep
650 _aConsumption
700 _aSoman, Dilip
773 _aHarvard Business Review
909 _a53815
999 _c53815
_d53815