000 00439pab a2200169 454500
008 180718b2006 xxu||||| |||| 00| 0 eng d
100 _aGanguly, Parthasarathy
245 _aRural communication: an integrated approach
260 _c2006
300 _ap.18-26.
362 _aFeb
650 _aConsumers - India
650 _aConsumers
700 _aKapse, Sampada
773 _aICFAI Journal of Marketing Management
909 _a68862
999 _c68862
_d68862