| 000 | 00474pab a2200169 454500 | ||
|---|---|---|---|
| 008 | 180718b2007 xxu||||| |||| 00| 0 eng d | ||
| 100 | _aBaidya, Mehir Kumar | ||
| 245 | _aEffectiveness of sales promotion effort: an empirical study in West Bengal | ||
| 260 | _c2007 | ||
| 300 | _ap.67-76. | ||
| 650 | _aMarketing - India - West Bengal | ||
| 650 | _aMarketing | ||
| 700 | _aBasu, Partha | ||
| 773 | _aIndian Journal of Regional Science | ||
| 908 | _aN | ||
| 909 | _a74693 | ||
| 999 |
_c74693 _d74693 |
||