| 000 | 00380pab a2200157 454500 | ||
|---|---|---|---|
| 008 | 180718b2008 xxu||||| |||| 00| 0 eng d | ||
| 100 | _aEisenman, Thomas R. | ||
| 245 | _aManaging proprietary and shared platforms | ||
| 260 | _c2008 | ||
| 300 | _ap.31-53. | ||
| 362 | _aSep | ||
| 650 | _aAdvertising | ||
| 773 | _aCalifornia Management Review | ||
| 908 | _aN | ||
| 909 | _a79423 | ||
| 999 |
_c79423 _d79423 |
||