| 000 | 00521pab a2200169 454500 | ||
|---|---|---|---|
| 008 | 180718b2010 xxu||||| |||| 00| 0 eng d | ||
| 100 | _aMieu, Camelia Codruta | ||
| 245 | _aThe effect of ageing and time horizon perspective on consumers' response to promotion versus prevention focus advertisements | ||
| 260 | _c2010 | ||
| 300 | _ap.621-642. | ||
| 650 | _aAdvertising | ||
| 650 | _aConsumers | ||
| 700 | _aChowdhury, Tilottama G. | ||
| 773 | _aInternational Journal of Advertising | ||
| 908 | _aN | ||
| 909 | _a90618 | ||
| 999 |
_c90618 _d90618 |
||