Swaminathan, Freda
Study on the dimensions of cultural values in contemporary Indian advertising: a consumer perspective - 2017 - p.24-37. - Jan-Mar
Advertising - India
Consumers - India
Cultural values - India
Advertising
Study on the dimensions of cultural values in contemporary Indian advertising: a consumer perspective - 2017 - p.24-37. - Jan-Mar
Advertising - India
Consumers - India
Cultural values - India
Advertising
