Maternal attitude towards TV advertising in India (Record no. 107563)

000 -LEADER
fixed length control field 00453pab a2200181 454500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180718b2014 xxu||||| |||| 00| 0 eng d
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Singh, Raghbir
245 ## - TITLE STATEMENT
Title Maternal attitude towards TV advertising in India
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2014
300 ## - PHYSICAL DESCRIPTION
Extent p.160-173
362 ## - DATES OF PUBLICATION AND/OR SEQUENTIAL DESIGNATION
Dates of publication and/or sequential designation May
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Children
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Television
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kaur, Pavleen
773 ## - HOST ITEM ENTRY
Main entry heading Management and Labour Studies
909 ## -
-- 107568
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Serial Enumeration / chronology Barcode Date last seen Price effective from Koha item type
        Indian Institute of Public Administration Indian Institute of Public Administration 2018-07-19 Volume no: 39, Issue no: 2 AR108028 2018-07-19 2018-07-19 Articles

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