Creating customer delight: the how and why of CRM (Record no. 503043)

000 -LEADER
fixed length control field 00396cam a22001337a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180718b2005 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0761932968
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number T15 Se75c
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Seth Rakesh
245 ## - TITLE STATEMENT
Title Creating customer delight: the how and why of CRM
Statement of responsibility, etc. By Rakesh Seth and Kirti Seth
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Sage
Date of publication, distribution, etc. 2005
300 ## - PHYSICAL DESCRIPTION
Extent 154p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Customer relations -- Management
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
        Indian Institute of Public Administration Indian Institute of Public Administration 2018-08-04 T15 Se75c GR19449 2018-08-04 2018-08-04 GR

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