Brand trust: moderating relation between brand identity and purchase intention (Record no. 510197)

000 -LEADER
fixed length control field 00487nam a2200157 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 190807b ||||| |||| 00| 0 eng d
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Acharya, Sopnamayee
245 ## - TITLE STATEMENT
Title Brand trust: moderating relation between brand identity and purchase intention
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 2019
300 ## - PHYSICAL DESCRIPTION
Extent p.56-64.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Mobile industry
9 (RLIN) 7852
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Jatav, Sunita
9 (RLIN) 7758
773 ## - HOST ITEM ENTRY
Main entry heading Prestige International Journal of Management and Research
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
Subject DIP Brand
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type Articles
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent location Current location Date acquired Serial Enumeration / chronology Barcode Date last seen Koha item type
          Indian Institute of Public Administration Indian Institute of Public Administration 2019-08-07 11(1), Jan, 2019: p.56-64. AR120150 2019-08-07 Articles

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