Swadeshi entrepreneurship (Record no. 520149)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00808nam a22001457a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220704b ||||| |||| 00| 0 eng d |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Sengupta, Anindya |
| 245 ## - TITLE STATEMENT | |
| Title | Swadeshi entrepreneurship |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Yojana |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 66(1), Jan, 2022: p.23-27 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | Emergence of Mahatma Gandhi with his credo of non-violence and the idea of trusteeship found deep resonance with the Indian business elite. With rising nationalism, there was a definite change in consumer culture too. Irrespective of whether they were actively participating in political movements or not, people wanted to use India-made/local products as a badge of their patriotism. This also led to the emergence of a Swadeshi retail network. – Reproduced |
| 773 ## - HOST ITEM ENTRY | |
| Main entry heading | Yojana |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| Subject DIP | SWADESHI |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Articles |
No items available.