Study on promotional strategies adopted by street vendors that influence consumer buying behaviour: A critical analysis (Record no. 523014)

000 -LEADER
fixed length control field 00556nam a22001337a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230622b ||||| |||| 00| 0 eng d
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Bharadwaj, Himangshu Sekhar and Rangsha, Mandeep
245 ## - TITLE STATEMENT
Title Study on promotional strategies adopted by street vendors that influence consumer buying behaviour: A critical analysis
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Prestige International Journal of Management and Research
300 ## - PHYSICAL DESCRIPTION
Extent 15(1-2), 2022: p.151-161
773 ## - HOST ITEM ENTRY
Main entry heading Prestige International Journal of Management and Research
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
Subject DIP CONSUMERS
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Articles
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent location Current location Date acquired Serial Enumeration / chronology Barcode Date last seen Koha item type
          Indian Institute of Public Administration Indian Institute of Public Administration 2023-06-22 15(1-2), 2022: p.151-161 AR129026 2023-06-22 Articles

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