| 000 -LEADER |
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| fixed length control field |
00957nam a22001457a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
240819b ||||| |||| 00| 0 eng d |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
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| Personal name |
More, Amrita Baid |
| 245 ## - TITLE STATEMENT |
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| Title |
Evaluating consumer perception and adoption of eco-friendly products: A look at green marketing strategies |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
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| Place of publication, distribution, etc |
Prestige International journal of Management and Research |
| 300 ## - PHYSICAL DESCRIPTION |
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| Extent |
16(2), 2023: p.85-97 |
| 520 ## - SUMMARY, ETC. |
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| Summary, etc |
Green adverting is an inevitably significant are of concentration for organizations as buyers become earth cognizant. The motivation behind this expiration paper is to examine buyer insights and reception of eco-accommodating items inside the setting of green advertising systems. The review utilizes a complete hypothetical structure that coordinates ideas from natural brain worth convection standard hypothesis. – Reproduced |
| 773 ## - HOST ITEM ENTRY |
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| Main entry heading |
Prestige International journal of Management and Research |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
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| Subject DIP |
CONSUMERS |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
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| Item type |
Articles |
