Indian Institute of Public Administration

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Indian consumers: studies and cases for marketing decisions by Subhash C. Mehta

By: Mehta, Subhash C.
Material type: materialTypeLabelBookPublisher: Bombay Tata McGraw-Hill 1973Description: 336p.Subject(s): Marketing - Decision-making - India | Consumers - India | Consumption - IndiaDDC classification: T15x54 M474
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Item type Current location Call number Status Date due Barcode
Book Book Indian Institute of Public Administration
T15x54 M474 (Browse shelf) Available 48365

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