Indian Institute of Public Administration

Your cart is empty.
Normal view MARC view ISBD view

Strategic brand management: creating and sustaining brand equity long term by Jean-Noel Kapferer

By: Kapferer, Jean-Noel.
Material type: materialTypeLabelBookPublisher: New Delhi Kogan Page 2000Edition: 2nd ed.Description: 443p.ISBN: 8175541091.Subject(s): Brand name products - marketing | Advertising | MarketingDDC classification: T34 K141
Tags from this library: No tags from this library for this title. Log in to add tags.
    average rating: 0.0 (0 votes)
Item type Current location Call number Status Date due Barcode
Book Book Indian Institute of Public Administration
T34 K141 (Browse shelf) Available 82437

There are no comments for this item.

Log in to your account to post a comment.

Powered by Koha