Indian Institute of Public Administration

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New strategic brand manaagement : advanced insights and strategic thinking by Jean - Noel Kapferer

By: Kapferer, Jean-Noel.
Material type: materialTypeLabelBookPublisher: London Koganpage 2012Edition: 5th.Description: 492p.ISBN: 9780749465155.
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Item type Current location Call number Status Date due Barcode
Book Book Indian Institute of Public Administration
T34 K141n (Browse shelf) Available 87448

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