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1. Advertising and the mind of the consumer: what works, what doesn't, and why by Max Sutherland and Alice K. Sylvester

by Sutherland, Max | Sylvester, Alice K.

Edition: 2nd ed.Material type: book Book Publisher: Crows Nest Allen & Unwin 2004Barcode no: 79983.Availability: Items available for loan: [Call number: T3471 Su84/2004] (1).

2. Advertising and consumer citizenship: gender, images and rights by Anne M. Cronin

by Cronin, Anne M.

Material type: book Book Publisher: London Routledge 2000Barcode no: 80510.Availability: Items available for loan: [Call number: T3471 C881] (1).

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