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1. Primer for consumer activists by R.K. Murthi

by Murthi, R.K.

Material type: book Book Publisher: New Delhi Reliance 1995Barcode no: 69779.Availability: Items available for loan: [Call number: T34403x54 M968p] (1).

2. McDonaldization thesis: explorations and extensions by George Ritzer

by Ritzer, George.

Material type: book Book Publisher: London Sage 1998Barcode no: 73112.Availability: Items available for loan: [Call number: B1 R519] (1).

3. Perspectives on methodology in consumer research edited by David Brinberg and Richard J. Lutz

by Lutz, Richard J | Brinberg, David.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York Springer-Verlag 1986Barcode no: 80164.Availability: Items available for loan: [Call number: T15 B77] (1).

4. Consumer research by Sandhir Sharma and Gautam Bansal

by Sharma, Sandhir | Bansal, Gautam.

Material type: book Book Publisher: Delhi Novatech Scientifics & Informatics 2008Barcode no: 82349.Availability: Items available for loan: [Call number: T15x54 Sh23] (1).

5. Consumer: a select bibiliography by Sunita Gulati

by Gulati, Sunita.

Material type: book Book Publisher: New Delhi Indian Institute of Public Administration 2007Barcode no: GR19015 | GR18122.Availability: Items available for loan: [Call number: A:T15 G95] (2).

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