Indian Institute of Public Administration catalog

Normal view MARC view ISBD view

Gupta, Soma Sen

Consumer behaviour: dynamics of building brand equity by Soma Sen Gupta - Delhi New Century 2005 - 297p.

ISBN: 8177080946

Subjects--Topical Terms:
Consumer protection
Consumer behaviour

Dewey Class. No.: T15 G959

Print
Add to your cart (remove)
Save record
More searches