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21. Consumer behaviour by Kamran Khan

by Khan, Kamran.

Material type: book Book Publisher: New Delhi Maxford Books 2010Barcode no: 83551.Availability: Items available for loan: [Call number: T15x54 K527] (1).

22. Consumer behaviour by Vishwajeet Prasad

by Prasad, Vishwajeet.

Material type: book Book Publisher: New Delhi Gennext 2009Barcode no: 83552.Availability: Items available for loan: [Call number: T19x54 P886] (1).

23. Consumer behaviour and rural marketing in India by Meenu Agrawal

by Agrawal, Meenu.

Material type: book Book Publisher: New Delhi Century 2009Barcode no: 83553.Availability: Items available for loan: [Call number: T19x54 Ag81] (1).

24. Consumer education and empowerment: laws, policies and strategies edited by S. S. Singh, Suresh Misra and Sapna Chadah

by Chadah, Sapna | Misra, Suresh | Singh, S. S.

Material type: book Book Publisher: New Delhi Abhijeet and Centre for Consumer Studies, I.I.P.A. 2010Barcode no: 83898 | 83897 | 83896 | 83895 | 83894.Availability: Items available for loan: [Call number: T15x54 Si64c] (5).

25. Consumer market and consumer behaviour: a case study by H. Ramananda Singh

by Singh, H. Ramananda.

Material type: book Book Publisher: New Delhi Akansha 2010Barcode no: 84283.Availability: Items available for loan: [Call number: T15x54 Si64c] (1).

26. Consumer Behaviour Sajeevan Rao Arigela

by Arigela, Sanjeevan Rao | Indoria, Vikas.

Material type: book Book Publisher: New Delhi Wisdom Press 2013Barcode no: 85153.Availability: Items available for loan: [Call number: T15x54 Ar42] (1).

27. Consumer Behaviour in service marketing by Veena Tiwari Nandi

by Nandi, Veena Tiwari.

Material type: book Book Publisher: New Delhi Enkay 2012Barcode no: 85155.Availability: Items available for loan: [Call number: T15 N153] (1).

28. Consumer behaviour: dynamics of building brand equity by Soma Sen Gupta

by Gupta, Soma Sen.

Material type: book Book Publisher: Delhi New Century 2005Barcode no: GR19399.Availability: Items available for loan: [Call number: T15 G959] (1).

29. Evaluating the role of media in consumer education and awareness: a case study of "Jago Grahak Jago" media initiative by Pradeep Michael Lal

by Lal, Pradeep Michael.

Material type: book Book Publisher: New Delhi Indian Institute of Public Administration 2011Barcode no: GR18636.Availability: Items available for loan: [Call number: APPPA 2010-11/LAL] (1).

30. Misleading Advertisements and Consumers By Pushpa Girimaji

by Girimaji,Pushpa.

Material type: book Book Publisher: Indian Institute of Publc Administration 2008Barcode no: GR19883 | GR19017 | GR18959.Availability: Items available for loan: [Call number: T15x54 G443m] (3).

31. A study of factors determining consumer purchase intentions towards store and national brands: a comparative analysis

by Nagar, Dhanashree | Ganjiwale, Kshama.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: 2018Barcode no: AR118101.Availability: Items available for loan: (1).

32. Consumers' attitudes towards online shopping in Noida city

by Soni, Sunayana et al.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: 2018Barcode no: AR118104.Availability: Items available for loan: (1).

33. Consumer awareness level towards consumer protection rights (a comparative study of urban and rural areas of Madhya Pradesh and Chattisgarh)

by Dilraj, Ashish | Jain, Nitin and Singh, Dharmendra.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: 2018Barcode no: AR118105.Availability: Items available for loan: (1).

34. Impact of relationship marketing tactics on customer loyalty in mobile telephony

by Arora, Swaranjeet et al.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: 2018Barcode no: AR118111.Availability: Items available for loan: (1).

35. Innovative benchmarking practices in banking sector: a sem technique

by Jatav, Sunita.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: 2018Barcode no: AR118113.Availability: Items available for loan: (1).

36. Determinants of fair trade product purchase intention of Dutch consumers according to the extended theory of planned behaviour: the moderating role of gender

by Beldad, A | Hegner, S.

Material type: book Book; Format: print ; Literary form: Not fiction Barcode no: AR118793.Availability: Items available for loan: (1).

37. A review of factors affecting online buying: an Indian context

by Jain, Prayatna et al.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: 2019Barcode no: AR120414.Availability: Items available for loan: (1).

38. Motivation for buying green electronics: A study of young customers in Delhi-NCR region

by Mathur, Sapna | Dave, Kartik.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Abhigyan Barcode no: AR121515.Availability: Items available for loan: (1).

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