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21.
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Consumer behaviour by Kamran Khan
by Khan, Kamran. Material type: Book Publisher: New Delhi Maxford Books 2010Barcode no: 83551.Availability: Items available for loan: [Call number: T15x54 K527] (1).
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22.
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Consumer behaviour by Vishwajeet Prasad
by Prasad, Vishwajeet. Material type: Book Publisher: New Delhi Gennext 2009Barcode no: 83552.Availability: Items available for loan: [Call number: T19x54 P886] (1).
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23.
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Consumer behaviour and rural marketing in India by Meenu Agrawal
by Agrawal, Meenu. Material type: Book Publisher: New Delhi Century 2009Barcode no: 83553.Availability: Items available for loan: [Call number: T19x54 Ag81] (1).
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24.
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Consumer education and empowerment: laws, policies and strategies edited by S. S. Singh, Suresh Misra and Sapna Chadah
by Chadah, Sapna | Misra, Suresh | Singh, S. S. Material type: Book Publisher: New Delhi Abhijeet and Centre for Consumer Studies, I.I.P.A. 2010Barcode no: 83898 | 83897 | 83896 | 83895 | 83894.Availability: Items available for loan: [Call number: T15x54 Si64c] (5).
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25.
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Consumer market and consumer behaviour: a case study by H. Ramananda Singh
by Singh, H. Ramananda. Material type: Book Publisher: New Delhi Akansha 2010Barcode no: 84283.Availability: Items available for loan: [Call number: T15x54 Si64c] (1).
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26.
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Consumer Behaviour Sajeevan Rao Arigela
by Arigela, Sanjeevan Rao | Indoria, Vikas. Material type: Book Publisher: New Delhi Wisdom Press 2013Barcode no: 85153.Availability: Items available for loan: [Call number: T15x54 Ar42] (1).
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27.
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Consumer Behaviour in service marketing by Veena Tiwari Nandi
by Nandi, Veena Tiwari. Material type: Book Publisher: New Delhi Enkay 2012Barcode no: 85155.Availability: Items available for loan: [Call number: T15 N153] (1).
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28.
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Consumer behaviour: dynamics of building brand equity by Soma Sen Gupta
by Gupta, Soma Sen. Material type: Book Publisher: Delhi New Century 2005Barcode no: GR19399.Availability: Items available for loan: [Call number: T15 G959] (1).
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29.
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Evaluating the role of media in consumer education and awareness: a case study of "Jago Grahak Jago" media initiative by Pradeep Michael Lal
by Lal, Pradeep Michael. Material type: Book Publisher: New Delhi Indian Institute of Public Administration 2011Barcode no: GR18636.Availability: Items available for loan: [Call number: APPPA 2010-11/LAL] (1).
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30.
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Misleading Advertisements and Consumers By Pushpa Girimaji
by Girimaji,Pushpa. Material type: Book Publisher: Indian Institute of Publc Administration 2008Barcode no: GR19883 | GR19017 | GR18959.Availability: Items available for loan: [Call number: T15x54 G443m] (3).
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31.
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A study of factors determining consumer purchase intentions towards store and national brands: a comparative analysis
by Nagar, Dhanashree | Ganjiwale, Kshama. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: 2018Barcode no: AR118101.Availability: Items available for loan: (1).
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32.
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Consumers' attitudes towards online shopping in Noida city
by Soni, Sunayana et al. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: 2018Barcode no: AR118104.Availability: Items available for loan: (1).
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33.
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Consumer awareness level towards consumer protection rights (a comparative study of urban and rural areas of Madhya Pradesh and Chattisgarh)
by Dilraj, Ashish | Jain, Nitin and Singh, Dharmendra. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: 2018Barcode no: AR118105.Availability: Items available for loan: (1).
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34.
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Impact of relationship marketing tactics on customer loyalty in mobile telephony
by Arora, Swaranjeet et al. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: 2018Barcode no: AR118111.Availability: Items available for loan: (1).
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35.
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Innovative benchmarking practices in banking sector: a sem technique
by Jatav, Sunita. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: 2018Barcode no: AR118113.Availability: Items available for loan: (1).
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36.
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Determinants of fair trade product purchase intention of Dutch consumers according to the extended theory of planned behaviour: the moderating role of gender
by Beldad, A | Hegner, S. Material type: Book; Format:
print
; Literary form:
Not fiction
Barcode no: AR118793.Availability: Items available for loan: (1).
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37.
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A review of factors affecting online buying: an Indian context
by Jain, Prayatna et al. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: 2019Barcode no: AR120414.Availability: Items available for loan: (1).
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38.
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Motivation for buying green electronics: A study of young customers in Delhi-NCR region
by Mathur, Sapna | Dave, Kartik. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Abhigyan Barcode no: AR121515.Availability: Items available for loan: (1).
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